Effective marketing is a lot like farts - it’s disruptive, distinctive & downright unavoidable. In the digital marketing world where everyone and every company sounds the same, The No Fartin’ Around Show dives deep into the brains behind the brands your ideal clients want to buy from so you can create marketing that is a perfect match to your best fit client. As a fractional CMO specializing in brand messaging strategy and a certified NLP practitioner, your host, Ashley Mae Fernandez, plunges into topics such as client acquisition, subconscious selling, organic marketing strategies, SEO, digital marketing and content marketing to bring you fresh perspectives and tangible steps to high-converting marketing and shortened sales cycles. Along with her knowledge, you will also get no BS advice from top industry disruptors who will talk about what it truly takes to have marketing that makes a big stink (in the best way!)
Episodes
Monday Dec 04, 2023
Monday Dec 04, 2023
Join us in this episode as we delve into the world of personal branding and messaging with the incredible Parmees Yaz.
Main Topics In This Episode:
- How to embrace your Uniqueness factor in Personal Branding
- The Nuances of Expertise and Individuality
We explore the nuances of expertise and individuality in personal branding and discuss how speaking to a specific audience doesn't require being the "go-to expert" in the industry. We also dismantle the notion of competition within the same niche, emphasizing that different styles attract different ideal clients.
- Shifting Perspectives and Effective Messaging
We share valuable insights into shifting perspectives and crafting compelling messages. Understand the impact of changing someone's mindset and discover the art of questioning industry norms.
Key Takeaways:
- Authenticity is a powerful tool in personal branding.
- Embrace uniqueness; it is your strength, not a threat.
- Avoid the competitive mindset; there's room for everyone.
- Expertise is subjective; different styles attract different clients.
- Shift perspectives through effective messaging and content creation.
Connect with Parmees Yaz:
- Facebook: https://www.facebook.com/parmees.fit
- Instagram: https://www.instagram.com/parmees__/
RESOURCES
Yeah, I'm making stink about this because I have put ALL my resources in one place - yay efficiency!
From hypnotherapy tracks, guides and masterclasses, OR anything I mention in the episodes, you can find them HERE.
Connect with Ashley :
I'm the most profound and intellectual here -->Facebook
I'm the most shouty, silly and scattered here -->TikTok
I'm the most ranty and random here ---> Email
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